Apprise Media

The Apprise Media team consists of skilled professionals with deep transactional and operational backgrounds.

Our Team

Craig Nickerson

Craig Nickerson is CEO of The Action Pursuit Group LLC, an operating unit of Apprise Enthusiast Media LLC. Nickerson has over 30 years' experience in a range of senior management positions in publishing and advertising/communications.

Most recently, he was President/CEO of PRIMEDIA's Automotive Enthusiast and Action Sports Group, which he took from a stable of 25 publications to 64 publications in four years, more than tripling revenues.

Nickerson previously held executive positions with World Color Press, CFW, and Petersen Publications. Nickerson is also a founding partner of Cause America Branding LLC, which develops cause-related marketing programs for corporations throughout the Southern California philanthropic community.

Because of our experience as dealmakers and business developers, we are better positioned to recognize, create and realize value in our investments.